What’s Your Brand Story?
Who are you?
The first step is a conversation about your business. What does it means to you? I want to know about your purpose, passion, your joy, your growth. Having a brand and knowing who you are as a business, helps me to understand and engage in your story so I can get the best photos for you. Brand photography involves some important steps to help you communicate your business story to your audience. I help uncover the key elements of your narrative, so we can create engaging relevant brand photography.
The visual element
With so much distraction on the lines of your potential clients, powerful and relevant brand photography is important. I want to help direct your potential client’s attention to you and the key areas of your business. It’s easy to be hidden in a saturated marketplace. It’s easier if you have the visuals to engage your potential audience.
I work with entrepreneurs, business owners and brand and marketing managers to provide brand photography that makes businesses shine.
How brand photography builds your visual story
Headshots
Whether you call them headshots or profile photos, every entrepreneur I know needs a photo headline for social profiles or public speaking. During my preliminary photo session meet up, I uncover what you want so we can incorporate your needs into the photo session. I like to get personal with your brand story so your headshots show you at your best. I also believe preparation is key, from how you feel to what you wear before the camera comes out. It’s an end to end photography service.
Products
Knowing your story can inspire the right concept to go for with your brand photography. What are you communicating? Does the photography need to be clean, natural, bold, dynamic or funky? This can help in creating a unique visual story.
What do you do?
Are you in the service industry? How do you help people? What are the highlights we can visually represent in a photo session so you can use the photography for your marketing?
Mapping your Brand
As an observer businesses through brand photography, I invite founders to press pause and get a chance to see what they do and shed light on any important areas that may be missing attention.
I provide Visual Story Mapping sessions to help business focus on what’s imporatant about what they do. They then get to see the whole story unfold and any photo sessions will be stronger for it. It’s an inside-out approach which and I run as a 121 or group session.
